Kantata is a cloud-based software company specializing in professional services automation for businesses and agencies. I collaborated with the marketing team to develop a cohesive set of icons on their homepage and marketing assets following the rollout of their new rebrand, which included updated brand colors, typography, and visual language. My work focused on creating abstract, non-literal icons using simple geometric forms that aligned with the refreshed brand. I also contributed to additional marketing materials, including one-pagers, social media and display ad graphics, certification badges, infographics, and converting existing assets to reflect the refreshed brand.
Role: Designer; Senior Visual Designer: Jodi Schwausch