The Sustainable Blockchain Summit is a global event featuring expert talks, workshops, and deep dives led by leading voices in sustainability and Web3. The summit’s goal is to catalyze projects that align the global economy with the natural world while promoting greener blockchain solutions. SBS events have been hosted in Austin, Boston, Paris, and Bogotá. The visual identity was designed to be simple and minimal, symbolizing recycling, the environment, and blockchain. To capture the essence of the brand, I incorporated arrows to represent “recycle,” a tree for “environment,” and a cube for “blockchain.” For the Boston, Earth, and VC events, the tree element remained consistent across all three logos. Environmental graphics consisting of objects relevant to sustainability and nature such as clouds, sun, windmill solar panels, human driven transportation, and trees on a path to sustainable blockchain technology in monoline style.
Role: Art Director / Logo Designer; Creative Director: Eric Ronne